Lowongan Social Media Specialist di PT Taman Safari Indonesia

Social Media Specialist will report to Corporate Digital Marketing Manager.

This position will be responsible to create and publish content on all social media platforms to attract and interact with communities and networks users. Social Media Specialist will be devising strategy, community management, creative directing, customer service, copywriting, and analyzing data.

Key Responsibilities:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions

Key Requirements:

• Proven working experience in social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of Digital Campaign such as web design, web development, FB Ads, Google Ads, CRO, SIM and SEO
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organizational ability
• BS in Communications, Marketing, Business, New Media or Public Relations
• Fluency in English