Lowongan Performance Marketing (Gently - Skin Care Brand) di PT Inovasi Teknologi Untung Berkah

• Plan and execute digital advertising campaigns including Facebook Ads, TikTok Ads, Marketplace Ads (shopee, tokopedia, etc), LinkedIn Ads, Google Ads etc.
• Responsible for the end to end performance marketing activities 
• Develop performance marketing strategy based on trends, consumer behaviour, and overall business strategy. 
• Control, monitor, and optimise digital advertising budget, ads delivery quality, and ads metrics (Reach, CTR, CPC, ROAS, etc)
• Work with marketing (content and creative team) in order to create winning campaign creative. 
• Evaluate every campaign strategy and execution and propose action plan on how to improve future performance
• Measure and report performance of all paid digital ads, and value based on KPI
• Create weekly & monthly reports of performance marketing activities.

Qualifications:

• Bachelor’s degree in Marketing or relevant field
• Minimum 3 years experience as performance marketing (having an experience in D2C brand is preferable)
• Have a proven experience in running paid aids (Facebook ads, Tiktok Ads, etc)
• Familiar with Excel/Spreadsheet, Google Analytics, Google Search Console, Facebook Ad Manager, tiktok ads manager and other digital marketing tools
• Able to pursue targets and accustomed to evaluating to get even better results
• Strong creative and analytical skills
• Possess an analytical and critical thinking mindset