Lowongan Property Marketing Manager di PT Nuanu Property Group

Responsibilities        

1.   Brand Building:

• Leads the creation process of the company's property & hospitality brands portfolio via creative advice.
• Leads on establishing brand strategies & guidelines.
• Supervises the creation of all product communications (e.g brochures, websites, etc…).
• Ensures brand consistency in all customer facing materials.

2.   Marketing:

• Develops a marketing strategy in line with the company’s overall business objectives.
• Supervises creation and execution of marketing campaigns, including social media, SEO marketing, print ads, direct mail campaigns, and webinars.
• Creates a content marketing strategy that includes website, blogs or white papers to engage with customers or build brand awareness.
• Develops pricing strategies & plans to meet company objectives and customer needs.
• Evaluates new technologies to determine how they can be used to improve customer experience or increase sales.
• Creates a strategy to attract new customers by identifying potential markets and developing plans to reach them.
• Collaborates with other departments such as sales or customer service to achieve mutually beneficial goals.
• Develops and maintaines relationships with current customers to retain business and increase sales.
• Supports development of new products or services by researching customer needs and creating proposals for possible solutions.

3.   Communications:

• Supervises the creation of the appearance of the company’s brand & product portfolio via dedicated project websites.
• Supervises the creation of the company’s brands social media handles.
• Supervises the creation and curates engaging content that excites and inspires an evolving customer base.
• Ensures monitoring & reporting of progress & results vs set KPIs.
• Ensure creating synergies between Sales and Marketing initiatives.

Key Results and Deliverables :

• Create and build premium the company’s brand portfolio with a strong digital / social media footprint.
• Reach the right audiences that can be turned into future customers for each individual project.
• Deliver on individual campaign goals and achievement of agreed objectives.
• Deliver comprehensive and insightful analysis to support and review customer marketing strategies with the wider team.
• Stay-on budget and identify cost saving opportunities

Organisational Capabilities and Enabling Structure:

• Ensure transparent communication and share learnings with the line manager
• Work cross-functionally, managing internal & external requests in line with the business priorities
• Develop and manage the budget with the support of the line & finance manager
• Manage field expenses and general administration

Knowledge & Skills:

• Ability to think strategically on how to build property brands and position marketing and media initiatives to guarantee message pull-through to our target audience via the right channels.
• Knows how to build & lead a team.
• Great presentation skills.Very equipped to build relations with different customers, investors or stakeholders.
• An agile, team player that knows how to get the work done.
• Ability to manage multiple priorities
• Works with passion and has high affinity for the property/hospitality business.

Qualifications:

• Bachelor's degree or equivalent experience
• 4 - 6 years' experience in marketing/brand management
• Experience in property or hospitality marketing is a big plus
• Experience in digital communications & SEO marketing is a plus
• Excellent written and verbal communication skills in English
• Team leadership experience