Lowongan Digital Marketing di PT Cottonink Duo Kreasindo

Job Responsibility:

·      Plan and execute all digital acquisition activities using ads platforms including SEM, social media, display advertising campaigns, affiliate marketing, programmatic, Marketplace etc.

·      Work on a budget to reach maximum KPI keeping the Cost of Acquisition Customer at the optimum level.

·      Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

·       Manage communication with multiple vendors and third-party trackers in order to achieve acquisition objectives.

·       Identify trends and insights, and optimize spend and performance based on the insights

·       Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

·       Brainstorm new and creative growth strategies

·      Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better.

·      Suggest new digital channels that have the potential to increase new user numbers in an efficient way.

Requirements:

1.    Bachelor's degree (or higher) in any related field with a strong quantitative background.

2.     Proven working experience in digital marketing (Minimum 2 years), extensive experiences in managing in-house digital performance marketing at technology company (such as e-commerce, online-travel, mobile-gaming, et cetera) is preferable. 

3.    Highly proficient in using digital ads platform such as Facebook Ads, Google Ads, Twitter Ads

4.     Have experience in managing Ad Networks for acquisition campaigns.

5.     Have basic understanding of organic acquisition such as Search Engine Optimization (SEO).